Today’s consumers have more power and influence than ever before. Over the last few years, heightened interest in experiences and engagement have shifted the ways in which brands achieve success. In this digital age, that means understanding and adopting the latest technologies and channels preferred by your target market. As technology titan Mark Hurd has stated, “Get behind in technology and you can be gone in a snap.” To help you stay ahead of the competition and on track for a successful new year, we’re sharing some of the top projected trends for optimized customer engagement in 2019.
To compare and contrast apps, I've taken the ones that are well-known, widely used, and often mentioned in the "top best productivity apps" lists. This is their crush-test against each other on social media. We'll discover which ones are talked about the most, what are the examples of the things people say when they mention these apps, what is the sentiment behind these brands, and so on.
The holiday season can be a bit hectic for anyone, but it is just as important to know what’s going on in the world of social media. So here’s a short and sweet overview of Facebooks’ mishaps, Twitter’s soul-searching, and LinkedIn’s new features in one article to update you on important social media news.
Automation in marketing helps save time and increase the productivity by letting the tools do repetitive tasks. At the same time, social media collaboration tools let the team members understand each other better, work better together, and keep the workspace formal and organizes. With a good set of tools specifically selected for a team, it's much easier to manage work, keep an eye on everyone's responsibilities, and prevent deadline failures.
We came up with a list of the last-minute Christmas campaigns. The key behind them all is this: if you can't make your holiday marketing big, make it personalized, cozy, and warm. Make it about your customers. Make them feel special. Doesn't that sound nice?
It is vital to develop an excellent strategy to excel in your social media marketing campaign. Some businesses are not convinced by social media marketing. Many brands that do it are not dedicated enough. As a result, there are many failures in SMM. We decided to write these tips to guide you in your SMM campaign. Here are some of the tips.