From work meetings and project deadlines to family time, your schedule and plan all the important things in your day. A plan helps you make the most of your time, stay organized, and accomplish important tasks. Without structure and a schedule, you may miss appointments and find yourself unable to juggle all your responsibilities. The same thing is true for social media.
Until recently, in terms of the history of science, it’s been assumed that people act generally rational when making decisions. Especially, if these decisions involve spending hard-earned money. It was believed by both economists and your neighbours (if they had ever been asked) that people make decisions based on their attitudes, that they reason their actions, that the rules of the market are based solemnly on supply and demand. Now we know it's the opposite.
Set up a perfect alert in Awario - a Social Media Monitoring tool that finds all mentions of your brand or any other keyword in real time. Learn how to specify what mentions you're interested in and never get irrelevant results again.
This post is for Social Media Managers, digital marketers that are responsible for social media as well as other forms of marketing, and small business owners that have to deal with social media on their own (my sympathies). I won’t cover expensive tools that are aimed at large businesses with full social media teams. The tools on this list are all affordable, aimed at small- or medium-sized businesses, with a quick learning curve and no coding involved. Some of them are also mutually exclusive, so in no way using all of them will simplify your life. Choosing the ones that work for you out of this list, however, will. Let’s get to it.
Amanda Palmer was the first artist ever to get nearly $1,2m for her Kickstarter campaign, although the goal was $100, 000. This remains to be one of the most successful crowdfunding campaigns of all time. Amanda is the one to encourage downloading, torrenting, and sharing music for free on sites like Soundcloud. While huge musicians condemn free art of all sorts as the biggest evil in the world; while shops like HMV are experiencing crisis after crisis after crisis, she gets a million by simply asking and proclaims that that’s the future of music. What’s the secret? According to Amanda Palmer, it’s social media.
Social media has played a central role in people's lives for many, many years now. It changed the way people acquire information and shook the world of marketing to its core. Yet many business owners and skeptical marketers are only starting to catch up. Better late than even later. Admittedly, though, there is a good reason for doubting Social Media Marketing: it brings many questions with it.
Trending content is invaluable in the field of marketing. Getting noticed alongside something that's already a hit is most likely to bring you traffic. Do it right, and it will bring you the right kind of traffic - the one that'll turn into leads. So how do you identify trending content just in time to get the most out of it? Let's find out.