Marketing your business on Facebook is one of the most effective ways to reach and target audiences through social media. With 2 billion monthly active users, it’s no wonder as to how Facebook is able to reach such a massive audience. However in order to achieve successful results with your Facebook marketing efforts, it’s important to fully understand and take advantage of the platform’s analytics tools.
There are several tactics you can use to increase brand mentions. They range from offline activities like television adverts to online activities like social media contests. You can even increase brand mentions inexpensively with your blog content. Therefore, in this post I am going to show you how your blog content can increase brand mentions on social media...
For some companies, the holiday season ends at New Years. They pack away pumpkin candies, Christmas trees, Santa Clauses, breath in, breath out, and get back to normal, everyday marketing. The closer it gets to February 14th, another great commercialised holiday, the more they feel like they’re missing out. But for one reason or another, these brands can’t simply paint their store pink, give out candies, or start selling jewellery out of nowhere. And what’s left?
Social media monitoring entered the marketers' lives rather suddenly, becoming common practice in no time. Yet, it can be not extremely straightforward for the less experienced in the field. One of the frequent questions about social media monitoring is this: what keywords should you monitor? This is an important question, so let me start from the beginning.
Marketing is no longer about the stuff you make, but the stories you tell. The world of marketing has changed. Companies like Snapchat and Instagram have risen to prominence. Social storytelling has become the new brand marketing.