The total number of monthly active Instagram users is 700 million. As many as 400 million log in daily. This makes Instagram the most engaged social media platform. Its demographics is more female oriented with 68% being females. 59% of Internet users between the ages of 18 and 29 use Instagram and 33% of internet users between the ages of 30 and 49 use Instagram.
Top Instagram influencers charge up to $100,000 for a sponsored post. How did they get there?
To stay afloat in the modern world overstuffed with all kinds of content and social noise, you either have to dramatically stand out from the competition, or, more realistically, do the same moves your competitors do, only way better. But do you know exactly what those moves are?
It’s not enough to rack up a huge number of likes and retweets on social media. While those metrics can be impressive, as long as your prospective customers stay on social media, then you’re at the mercy of the network. Your following could disappear in a flash if your account is suspended, or you could find yourself having to pay ever-increasing fees to get your content seen. To make the most of your presence on social media, your goal should be to use it to grow your email list. Here are some of the most effective ways to do that and get closer to your audience.
Companies, big and small, get excited as kids when the holiday season comes. And who isn’t? Candy, costumes, profit! Well, we have Halloween at our doorstep. Naturally, today’s post is dedicated to this honorable holiday. I’ll tell you about Halloween marketing campaigns that inspire, scare, make you go “awww”, or everything at once. After all, every holiday marketing campaign is about standing out in the vampire-filled season.
Social media marketing has been one of the most discussed topics for a long time. But despite its growing popularity, one of the most common questions companies have remains: How do we break through the buzz and start getting leads from social media? The problem is many businesses get drowned in too many tips and best practices, without having grasped the core principles of social selling. Let’s see what those fundamentals are and why you have to understand them before planning any of your social media campaigns.