Stats are always fun to look at. Okay, well, for some people. It gives you an understanding of what is going on in the field with minimal effort. Besides, there is nothing like starting a new year with some solid numbers. So I've gathered some important, some weird, and some equally both important and weird social media numbers. Here they are.
Facebook is trickier than it seems when it comes to advertising. So how to make sure your marketing efforts and social media budget don't go wasted? I suggest learning from the best in the field. So in this post I've gathered brand, big and small, that do it right - specifically on Facebook.
Many businesses are unsure how to effectively promote themselves on LinkedIn without resorting to paid advertising, spending too much time on LinkedIn, or outsourcing social media management. I meet a lot of business owners and marketers who fall into the do-it-yourselfer category, and here are seven of the top questions I get asked about using LinkedIn for business.
Social media pros get really excited about social media contests. That's understandable: the latter can triple the count of the followers, boost engagement and generate buzz. But only if done right. We've asked 8 notable experts to tell us all tips and tricks that make a social media contest successful.