Use Awario monitoring tool to dig out trusted influencers in your niche and launch collaborations that help to put brand in the limelight and stand out among competitors.
Use Awario reports to collect social listening data and measure performance of influencer campaigns. Get the most of social monitoring to have a clear overview of influencer posts reach, engagement rate and share of voice.
Awario gathers influencer analytics data to help you timely monitor and report on every influencer collaboration. Measure growth of your brand mentions, location coverage.
Use Awario influencer comparison reports to take a closer look at the success of your influencer campaigns and make smarter decisions on influencer management and plan next moves.
Influencer marketing tool helps marketers find, interact, and collaborate with social media influencers. Instead of searching for influencers manually the tool makes influencer discovery easy and in line with marketing campaign needs. The influencer marketing tool also shares social media insights and overview of the latest market trends allowing brands to be aware of where they stand.
Awario helps marketers track influencer activity by monitoring hashtags, keywords, and mentions in social media posts and the web sources relevant to the brand. You can monitor influencer marketing campaigns overall or do individual tracking of the influencer activity. Using Awario, marketers can do research that is both quantitative and qualitative.
To find and monitor your influencers in Awario, you need to create an alert and insert brand’s keywords, campaign hashtags, keywords, specify language, location, and the source of your mentions. By doing so, you launch the search and track the conversations that influencers run around your brand. Additionally, if you enter the influencer reports in Awario to discover the list of influencers by category based on the number of followers, subscribers, and the reach they have.
Th social media landscape continuously evolves, just as the types of influencers who populate it. While some social media platforms may be more popular compared to others the number and types of influencers also vary depending on the platform. Generally, the influencer get divided into five types: