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2019 has already given us the marketing campaigns that were exciting, controversial, creative, and, most of all, that achieved the goals they were set to achieve. Even if it didn’t look so right away. There are many lessons to be learned from these brands. And I’ll start from the most obvious one - Gillette.
The role of social media in business interactions is significant. One of the main benefits of using social media for connecting with customers is the time and money you can save. In addition, social media monitoring tools help you study your customers, competitors, and markets, which can help cut down your research budget.