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Have you heard the term "neuromarketing" thrown around often enough in the past years to start wondering what in the world is it? Just another buzzword or have these psychologists (marketers? neuroscientists? charlatans??) come up with something different and worth looking at? Or maybe, all companies are already using the method and you're running behind, desperately late for the party? Let's find out.
Quora is a community-fueled question-and-answer site. It's as straightforward as it gets: after registering a profile, anyone can ask a question and anyone can answer one. Questions range from relationship advice to feminists of the Second World War and have everything in-between. How can it be useful for us marketers?
Let's find out.