There are plenty of tools online that help break down, define, and organise the network of tasks required to turn a sales opportunity into a sale. But the question you should really be asking is: what do we need?

Creating diverse social media content is at the core of any SMM strategy. To make sure followers stay with us, we need copywriting skills and design skills; know how to make infographics, edit images, and make videos. A whole load of effort, if you ask me. Luckily, an incredible number of tools are out there to help a fellow social media marketer. And here comes the list of such tools.

At Awario, we try to keep a close eye on our competitors. Over the last few months, we've tried dozens of competitive intelligence tools, until we finally settled on a few that we use regularly. This post is a selection of free or affordable tools that keep giving us the best insights for growth. 

If you want to execute a successful social media strategy, it is necessary for you to create effective social media images. Therefore, today I am going to show you how to design effective social media images…

Automation in marketing helps save time and increase the productivity by letting the tools do repetitive tasks. At the same time, social media collaboration tools let the team members understand each other better, work better together, and keep the workspace formal and organizes. With a good set of tools specifically selected for a team, it's much easier to manage work, keep an eye on everyone's responsibilities, and prevent deadline failures.

It is vital to develop an excellent strategy to excel in your social media marketing campaign. Some businesses are not convinced by social media marketing. Many brands that do it are not dedicated enough. As a result, there are many failures in SMM. We decided to write these tips to guide you in your SMM campaign. Here are some of the tips.