As an experiment, I decided to find leads for marketing agencies using Awario Leads feature. In this post, I’ll take you through the process, so that you could understand the workflow, see what kind of results Leads brings, and later repeat the process for your own industry.

I’m sure in 2018 it’s no longer necessary to say  that you need to pay attention to social media if you are trying to launch and develop any type of brand. However, many companies still think of social media management as of just sharing a post or two once a day and ignore many opportunities and strategies, which became possible thanks to social media.

Tech startups (and even huge successful tech companies) aren’t known for their outstanding customer service. For example, to write this post, I went ahead and asked my colleagues about their positive experience with tech customer care. You wouldn’t believe the amount of cynical smiles and uncertain head shaking! Most started straight away with terrible stories.

Hilton is one of the most famous hospitality brands in the world. Hilton Worldwide owns twelve portfolio brands that include over 4,100 hotels and over 680,000 rooms in 91 countries. With that many customers scattered around the world, Hilton is challenged with providing the most convenient channels of communication.

One day you begin to notice how others use consumer psychology tricks on you. And most of all, of course, you see the huge successful brands do these tricks.

We analyzed social media strategies of industry-leading brands to find out how they engage with sales prospects on social media.

There are many ways to predict the winner and analyzing public opinion is as good as any of an option to try to predict the winner. Luckily, we have a tool on hands that can do exactly that - analyze public opinion.