SMM | Awario Blog

Social media predictions for 2020 [INFOGRAPHIC]

By Anna Bredava in Influencer Marketing, Social Media Management, Social Media Monitoring, Social Media Trends on December 10, 2019

7 best tools to find influencers on Social Media [INFOGRAPHIC]

This is the list of best tools that will help you find social media influencers for your brand.

by Anna Bredava

November 21, 2019

10 strategies on using Twitter for lead generation

Madalyn Sklar, a digital marketing expert. shares her strategies for how to generate leads with Twitter.

by Madalyn Sklar

November 18, 2019

The power of hashtags in marketing: do they still work?

Have you ever wondered how a small symbol such as this (#) could become so important for content marketers and entrepreneurs alike?

by Frank Hamilton

November 11, 2019

Pornhub case study: 5 marketing steps that made it #1

I am here to prove that Pornhub’s marketing is the reason it got so big (not that size matters). Here’s the thing. Despite the fact that the overwhelming majority of people watch porn, it’s still a taboo subject. This means that traditional marketing is out of the question.

by Alina Gorbatch

October 29, 2019

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10 social video stats you need to know in 2020

Though the social media landscape keeps changing with every passing year, there’s a constant aspect that remains: The power of video in social media platforms. It’s hardly surprising, really. Audiences love video, to the point of favoring them over other types of content. Naturally, a marriage between that type of content and social media is hardly surprising.

by Victor Blasco

October 25, 2019

5 ways social listening can help financial services

A common misconception is that if a brand isn't all about fun and entertainment or at least food (which, let's be honest, is both), it shouldn't be on social media.

by Alina Gorbatch

October 22, 2019

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8 Best Halloween marketing campaigns: dress up and get spooky!

First, there are products for which Halloween is a magic holiday. These are, of course, all kinds of sweets as well as fancy clothing, makeup, and home decorations. Second, even if your brand isn’t about any of these products, Halloween gives every company a chance to connect with their customers, grow brand awareness, and show the company’s spooky human face. Indeed, these are the goals that most Halloween campaigns are after.

by Alina Gorbatch

October 15, 2019

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