You must've heard of TikTok. Perhaps, from your child. Perhaps, from a fellow marketer. But chances are, you’re not so sure what it’s all about, even though the network boasts 500 million monthly active users.

There are plenty of tools online that help break down, define, and organise the network of tasks required to turn a sales opportunity into a sale. But the question you should really be asking is: what do we need?

In this list, you will find Twitter chats dedicated to various aspects of digital marketing: content, SEO, social, and PPC. These chats are an incredible source for anyone trying to learn more about this trade and also a great way to make connections. Let's begin! 

Growing an audience on social media is much easier said than done, and there’s a lot more to it than spamming comments, trying follow-for-follow tactics, and just posting great content. Interestingly, perhaps one of the most overlooked aspects of a decent and followable profile is social media bio.

Still thinking that Twitter and Facebook are the be-all and end-all of all social media efforts? Then think twice. An average Facebook post’s life is 1,6000x shorter than the half-life of a Pinterest pin. As for Twitter, an average retweet hits only 1.4% of its target audience. Thus, you should greet the new best friend of your marketing strategy - Pinterest.