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5 psychological biases used in marketing
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Neuromarketing: all you need to know
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Focusing illusion or why this new car is all you need
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How our mind works (or why we judge so many things wrong)
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The science behind expectations: how much do they shape what we get?
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The Web is talking about your brand. Start listening
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What makes a person likeable enough to buy from?
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Do emotions affect buying behavior?
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Too much choice and information: do they hurt your sales?
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The Placebo Effect (in marketing & pricing)
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