How to make money on TikTok?

TikTok, the short-form video app, has taken the world by storm, with over 1 billion active users. Many creators have found success on the platform, and it's not just about going viral. Here are some ways to make money on TikTok.

  1. Sponsored posts and brand deals: One of the most common ways to make money on TikTok is through sponsored posts and brand deals. As your following grows, brands will start to reach out to you to promote their products or services in your videos. You can also reach out to brands yourself and pitch them on why they should work with you. To increase your chances of getting brand deals, make sure your account is set up as a business account, and your bio and videos clearly reflect your niche or expertise.
  2. Selling products and services: Another way to make money on TikTok is by selling your own products or services. This can include physical products like clothing or accessories, or digital products like e-books or courses. You can also offer services like consulting or coaching. Make sure to include a link to your website or e-commerce store in your bio and mention it in your videos.
  3. Monetizing your videos: TikTok offers a monetization program called TikTok Creator Fund, which allows eligible creators to earn money from their videos. To be eligible, you need to have a minimum of 100,000 followers and 1,000 views per video. Once you're approved, TikTok will place ads on your videos, and you'll earn a share of the revenue.
  4. Affiliate marketing: Another way to make money on TikTok is through affiliate marketing. This involves promoting other people's products or services and earning a commission for each sale made through your unique affiliate link. To make affiliate marketing work on TikTok, you need to find products or services that align with your niche or expertise and that your audience will be interested in.
  5. Live streaming: TikTok also offers a live streaming feature, which allows creators to interact with their audience in real-time. This can be a great way to make money, as viewers can send virtual gifts that can be converted into money. To make the most of live streaming, make sure to interact with your viewers, answer their questions, and make it a fun and engaging experience.


Making money on TikTok is possible, but it takes time and effort. The key is to build a loyal following, create engaging content, and find ways to monetize your platform. Remember, it's not just about going viral, but about building a sustainable and profitable business.