Grouping, sorting, and filtering mentions
Now let's move on to the ways of organizing your mentions. All these methods will save your time while working with mentions.
You have your own company. People discuss your brand on the Internet. And finally, you started using our app, made an alert, got thousands of mentions and want to start taking care of them. So it’s reasonable to group them somehow.
You have three options for grouping the mentions: by Conversations, by Authors, and by Mentions. You can find all the grouping variants in the left top corner of your alert feed. By default, all your mentions are grouped by Conversations in mention alerts and by Authors in Leads alerts:
This option groups mentions with reactions (such as replies, likes, shares, etc.) into one thread. We call this thread Conversation.
When grouped by Conversations, Awario doesn’t show all mentions from a thread in the feed, but it has a link with a number of mentions in a conversation. If you click this link, you’ll be shown all the mentions from this particular conversation:
Grouping mentions from particular people or pages is done by the Authors group. So if someone mentioned your keywords multiple times, grouping by authors will be a smart way to see all these mentions in one place. When you have your mentions sorted by authors, just hit the link with a number of additional mentions, and you’ll get access to mentions from this particular author:
This option is here for ungrouping all your mentions so that you could take care of all your mentions in one place, one by one or in bulk:
It's super useful to sort mentions when you’ve just started working with them and the feed looks a bit cluttered.
To get to the sorting feature, just hit the Sort button in the top right corner of the feed:
There you’ll see Date, Reach, and Mentions for the Conversations or the Authors groups:
And there are Date and Reach for the Mentions group:
Sorting by Date shows the most recent mentions first. Reach displays most influential mentions at the top of the feed, i.e. posted by people with the largest number of followers, retweets, likes, etc. Sorting by Mentions helps to sort Conversations or Authors by the largest number of mentions in the thread.
Actually, if you want to achieve more with grouping and sorting, you’d better use them in sync.
Let's try a couple of cases.
Let's say you want to find the longest conversation about your keyword. To do this, apply the Mentions filter to the Conversations group:
In case you need to see the most influential author (to offer some perks for growing your brand awareness or just to say hi maybe), apply the Reach filter to the Authors group:
To take a look at the latest mentions posted, apply the Date filter to the Mentions group:
Sometimes everything said above is not sufficient. For this purpose, we have the Filter mentions button, which contains advanced options for filtering your mentions.
First is Time period. Here you can choose between All time, Last 7 days, Last 30 days or Custom range, which configures specific date range for your mention results:
The Reach filter narrows your mentions down to the certain audience following your keywords. Note that 1.0M means that you will get results for 1 million reach and more:
The Sources filter has checkboxes in order for you to decide where to get mentions from:
Sentiment can be positive, negative or neutral. It’s basically the mood of the mention. We use machine learning to define the sentiment:
The Folder filter will show you mentions from a folder you choose only. Just pick a radio button to see the mentions from a specific folder:
When filtering by language, you have two options: to include certain languages or to exclude them from the search. Including will show only those languages you’ve chosen from the list. Excluding, accordingly, will display all languages except for those you’ve chosen:
The same works for countries. If you want to get mentions only from the certain countries, hit the Include button and choose the countries. If you want to search everywhere except for some places, hit exclude and choose from the list.
Be aware of the Unknown country option. Some pages/channels/people don’t share their location. If you want to exclude those pages, hit the Exclude and the Unknown options. To get results not only from some specific countries but from pages which don’t share the location, select the Unknown option as well:
If you want to see mentions where Author, Webpage URL, Title or Snippet contain specific keywords, the Custom search filter is here for you:
When you decided on all your filters, all you have to do is click the Apply button in the right bottom corner.