The Reports section displays the detailed statistics of the mentions. It tells how effective your strategy has been and shows the progress of your work, which you can share with clients and colleagues. For now, there are three types of reports: Mentions Statistics, Alert Comparison, and Influencers.
All the reports have several common filters:
1. Alert - choose what alerts you'd like to include:
2. Source - select the sources to be displayed in the statistics:
2. Time Range - set the time range for which you want to see the data:
3. White-label settings (available for the Enterprise plan only) - allows you to set custom name and logo (go here for details):
4. Download PDF (available for the Enterprise and Pro plans only) - download your reports in PDF format (for more details check the article):
5. Share the report (available for the Enterprise and PRO plans only) - share your reports via the link (for more details check the article):
Now let's take a look at each report in more detail.
This report shows a summary of data on the alert's mentions and has the following widgets:
Mentions - shows the total number of mentions, the difference in the number of mentions compared to the same time range in the past (e.g., compared to the past 30 days if you look at the data for the 30 days at the moment), the percent of positive and negative mentions, and mentions history graph:
Reach - shows the total reach, the difference in the number of mentions compared to the same time range in the past, and reach history graph:
Top countries - shows a map of the world and a number of mentions coming from every country1.
Top languages - shows TOP-5 countries sorted by the number of mentons2.
Sentiment - shows the percentage of positive, neutral, and negative sentiments, the difference in the number of mentions compared to the same time range in the past, and a graph.
Topic cloud - shows you the most used words, phrases, and hashtags within your results.
Sources by mentions - shows the number of mentions, the difference in the number of mentions compared to the same time range in the past, and the percentage for each source1.
Sources by reach - shows reach, the difference in the number of mentions compared to the same time range in the past, and the percentage for each source2.
Most influencial: (source) - shows TOP-5 unique authors by Followers / Subscribers / Karma / Daily Visits.
Most active - shows TOP-5 unique authors sorted by the number of mentions.
This report shows a comparison of the summarized data for the selected alerts.
You can select up to 3 alerts for the comparison. You can include an alert from a different project.
The Alert Comparison report contains all the same widgets as the Mentions Statistics reports but for several alerts at the same time to compare:
This report shows a unique list of authors for the selected source. The list of authors can be shown for one alert or for several selected project alerts.
It has an additional filter, which allows to sort influencers by followers, mentions, and reach:
The Influencers report contains the list of authors, the number of their followers, the number of mentions coming from them, sentiment statistics, and reach: